As part of the statewide marketing strategic plan, Early On Public Awareness launched the statewide radio campaign in September of 2007 until October of 2007. Working alongside the Michigan Association of Broadcasters, a minimum number of 1800 public radio announcements spots were broadcast on up to 293 statewide commercial radio stations. The MAB distributed radio spots in both English and Spanish.
In addition to commercial radio spots, thirty-second informational public broadcasting scripts were broadcast on 28 public radio stations across the State.
Listen to the Early On Michigan Public Service Announcement - Radio (mp3) |
